A parable for our times.
I have been rumbled: as of yesterday, the Great Waitrose Frozen Pollock Scam is, officially, over.
It all started out – as such things often do – with the opportunity to get something for nothing, or at least for very little.
Back in the day, life was simple: in our rural economy, the cats would occasionally get a treat, a pack of frozen pollock fillets from Waitrose, at £2.99 a pack. And, whilst that remained a luxury, all was well.